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In today's digital age, many of us may muse over the foreboding statement "print is dead", but we beg to differ. While the genre may not be as kicking as it used to be, brands continue to make an ...

Despite a 58% jump since 2020, print ad growth flatlines at just 1% in 2024—TAM report signals industry slowdown. Print advertising maintained its position in 2024, witnessing a 58% increase in ad ...

If you’re still treating print and digital advertising like it’s an either/or choice—you’re probably losing out. You’re missing reach. You’re bleeding recall. And your brand is definitely not building ...

In today’s digital age, it might seem like the heyday of print media is long behind us. However, while the internet and social media may have lured us away with their addictive algorithms, print is ...

I get asked this question at least once a week: Is local newsprint advertising dead? The short answer? Absolutely not. Don’t get me wrong, it’s a great question. But in small luxury resort towns ...