Over the past few years, Netflix built an animation factory that was a creator's dream, enlisting big-name talents like Craig McCracken and Alex Hirsch and churning out a steady stream of new animated ...

AstraZeneca is sticking with an animated fantasyland theme for its Breztri TV ad but uses a blast from the past to depict a brighter future. The fantasyland approach, which shows animation bursting ...

Industrial equipment is hard to sell. The machines are large, expensive, and complex. Buyers cannot always access them physically. Marketing these products used to rely on brochures and static images.

A huge reason behind video marketing's popularity rests in the mediums' effectiveness at achieving a relatively specific marketing goal—depending on the style, format, and type of video you go with.